AdAge reports that in 2005, Kia sold more cars in the US than did Volkswagen.
The sad story continues. VW was the first successful large volume importer to the US. They owned the market for small, economical fun-to-drive cars, had hugely loyal customers and brilliant ads. And the first minivan! Then the troika of Toyota, Honda and Datsun largely wiped VW off the North American map, helped by the German maker forgetting what makes a good car. Remember the 411? The 412? How about the Fox? Mercifully, nobody else does either.
VW was the first foreign manufacturer to try building cars in the US. The union cried, "No more money, no more bunnies" so VW said, "Auf Wiedersehen."
Maybe VW can get back in the game by selling a boatload of Phaetons.